Not content with simply doling out [free digital comics][3] to fans who favor the tangible page, Marvel is now giving readers a new reason to reach for their tablets: augmented reality. Android and iOS devices will be able to look beyond the page using Marvel AR, an [Aurasma-powered][4] app slated to launch alongside _Avengers vs. X-Men #1_ this April. When pointed at a compatible comic, the app will server up creator commentary videos, extra art and interactive 3D models of Earth's greatest heroes.
Don't worry, your standard [Marvel Comics app][5] isn't being replaced -- in fact, it's getting a new line of sequential funnybooks called Marvel Infinite Comics. "Writers and artists now have a whole host of new tools at their disposal to redefine the comic book medium," Marvel Comics Editor in Chief Axel Alonso said at [SXSW][6] this week, "Current tablets and smartphones, along with [comiXology's Guided View][7] technology, allow us to develop new, full length stories for a different medium that are very much truly comics -- but experienced by readers in a way no other major company has ever executed." The digital-exclusive series kicks off with _Avengers vs. X-Men #1 Infinite_, which incidentally, will be free to folks who pick up the similarly named physical book. Ready for the revolution ReEvolution? Check out the links below for Marvel's official announcement and _CNET_'s hands-on video.
[Marvel announces augmented reality app, exclusive digital comics at SXSW][2] originally appeared on [Engadget][8] on Mon, 12 Mar 2012 01:57:00 EDT. Please see our [terms for use of feeds][9].
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