[ ](http://www.engadget.com/2012/11/22/google-now-innovation-of-the-year/)
Popular Science has given [Google Now](http://engadget.com/tag/googlenow) its "Innovation of the Year" award, putting it alongside past winners like the [Large Hadron Collider](http://engadget.com/tag/largehadroncollider), the [Toyota Prius](http://engadget.com/tag/toyotaprius) and the [Mars Curiosity Rover](http://engadget.com/tag/marscuriosityrover). It's august company to be sure, and the reasoning behind the decision is that it's "the first virtual assistant that truly anticipates your needs." The service has grown quite a bit since [its initial launch](http://www.engadget.com/2012/06/27/google-revamps-search-integration-in-android-4-1-jellybean/) -- from personalized recommendations to [public safety alerts](http://www.engadget.com/2012/08/29/google-now-emergency-alerts-sports-movies/) and the addition of a [pedometer](http://www.engadget.com/2012/11/01/google-now-slips-in-a-pedometer-card/), it seems that these are early days yet for the context- and location-aware app. Hit the Android G+ source link to read a Q&A between PopSci and part of the Google Now team to get some behind-the-scenes insight of the award-winning service.
Filed under: [Cellphones](http://www.engadget.com/category/cellphones/), [Internet](http://www.engadget.com/category/internet/), [Google](http://www.engadget.com/category/google/)
**[Comments](http://www.engadget.com/2012/11/22/google-now-innovation-of-the-year/#comments)**
**Source:** [Android (Google+)](https://plus.google.com/+android/posts/ir1dkuRWHPP), [Popular Science](http://www.popsci.com/bown/2012/product/google-now?page=)
URL: http://www.engadget.com/2012/11/22/google-now-innovation-of-the-year/
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