Thursday, November 15, 2012

TomTom unveils location based services, portal to help put developers on the map

[![Embargo TomTom](http://www.blogcdn.com/www.engadget.com/media/2012/11/tom-tom-lbs-11-14-12-01.jpg) ](http://www.engadget.com/2012/11/15/tomtom-outs-location-based-services-and-portal-for-developers/)

Thanks to a certain fruit company and its [cartographic woes](http://www.engadget.com/2012/09/28/tim-cook-apologizes-for-maps-mess/), many folks are aware that [TomTom](http://www.engadget.com/2012/10/05/tomtom-navigator-for-android-hands-on/) provides mapping services to third-parties. Now the navigation company is offering cloud-based services like map display, routing, traffic and geocoding to all, alongside a developer portal with the tools to program them. That'll pit it against rivals like [Nokia](http://www.engadget.com/2012/09/17/nokia-cops-to-powering-amazons-mapping-service/) and [Google](http://www.engadget.com/2012/10/17/google-maps-geolocation-tracks-api-geofencing/) in providing location data for fleet management, traffic planning or geolocation analysis apps, for instance. Naturally, there's a fee to be paid for all those goodies, but to get you hooked, the company's offering a 90 day free evaluation of its SDK and API. Need directions to the PR? Take the first left, then head after the break.

[Continue reading _TomTom unveils location based services, portal to help put developers on the map_](http://www.engadget.com/2012/11/15/tomtom-outs-location-based-services-and-portal-for-developers/)

[TomTom unveils location based services, portal to help put developers on the map](http://www.engadget.com/2012/11/15/tomtom-outs-location-based-services-and-portal-for-developers/) originally appeared on [Engadget](http://www.engadget.com) on Thu, 15 Nov 2012 09:00:00 EDT. Please see our [terms for use of feeds](http://www.weblogsinc.com/feed-terms/).

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